“Paid to Play: The Business of Game Design” by Keith A. Meyers is the perfect manual for anyone with an idea for a game. In this quick yet thorough book, Meyers breaks down every single step involved in the production of a game, from designing your first prototype to negotiating contracts with toy companies. Whether you are a seasoned designer or a newbie in the industry, Meyer’s book will put you on the track for success.
The most attractive component of “Paid to Play” is Meyer’s provision of actionable steps. While anyone can tell you to “design a prototype” and “pitch your idea to a company,” Meyers actually gives specifies what materials to use in a prototype, how to find the right company to pitch to, and what to say in a pitch to find success, and every step in between. This style of direction is not only helpful but reassuring to those who see getting their game published as an intimidating venture.
A game designer with decades in the toy and game industry, Meyers includes much of his own experience his book. Written with humor and personability while still maintaining professionalism, “Paid to Play” outlines everything you should do and expect on the journey of designing and publishing a game.
Sticki Rolls Sticki Book by Sky Castle Toys named Creative Toy of the Year
Michael A Greenberg - A Second-Generation Toy Industry Veteran with Plastic in His Veins
INTERVIEW WITH BEN DERMER, SVP NEW BRAND GROUP AND INVENTOR RELATIONS
Hottest Toy Trends of 2025 to be Unveiled at Toy Fair®
ToyFest's Carrie Scanlan: SAG Awards, Red Carpet, Celebrities, Horses and More!
Game Review: Cool Maker Go Glam Nail Studio
Game Review: Punirunes
The Toy Association™ Engages with Influential Members of Congress to Drive Positive Change for Industry
Moose Toys’ Epic First Comic-Con with MrBeast Lab and xoxKweenie
POP News July 2024
Randy Klimpert Shares his Ukulele Collection
Steve Casino Peanut Art
Everyone's Talking about POP!
Princess Etch - a Multi-Talented Etch A Sketch Artist
Joseph Herscher of Joseph' s Machines.
Connie Vogelmann designed Apiary & Wyrmspan!
Bob Fuhrer... Is THE Crocodile Dentist!
Tom Dusenberry... Bought Atari, Wizards of the Coast, and Avalon Hill!
Matt Leacock created Pandemic... the game!
Scott Brown and Tim Swindle... are Launching a New Sport!
POPDuo: Richard Dickson, Mattel’s President & COO, and Kedar Narayan, Young Inventor Challenge AMB
POPDuo: Will Shortz and Josh Wardle
POP Duo: Elan Lee, Co-Founder, Exploding Kittens.and Jeff Probst, Host and Exec Producer, Survivor
POP Duo: David Fuhrer, MNG Director, Blue Sq Innovations & Shawn Green, past Dodgers & Mets MLB Star
POP Duo: Bob Fuhrer, Founder, Nextoy and Tom Fazio, Golf Course Designer