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  KESSCO TURNS UP THE SPEED WITH THE LAUNCH OF SONIC KNOCK TABLETOP GAME AT NEW YORK TOY FAIR   Fast-paced party game blends board game strategy and toy-like action for high-energy p...

They say friends are the family we choose. Being chosen by Tim Moodie, who passed away last week, was a gift of my life, and though he is gone, the footprints he has left in my heart will never dimini...

Note from Mary: While at Spielwarenmesse, I caught up with Lisa Guili at the Learning Resources evening event. She shared exciting news: Educational Insights will livestream directly from their NYTF b...

ULTRA PRO ENTERTAINMENT AND PARIS- BASED ZANZOON ANNOUNCE PLANS TO EXPAND AWARD-WINNING POKÉMON TRAINER LINE WITH NEW GAME FOR THE ULTIMATE POKÉMON FAN IN FALL 2026   Pokém...

The Power of Scent in Toys The Power of Scent in Toys:  Why Scented Natural Polymer Adds Value to Play and Marketing In an ever-evolving toy industry where engaging multiple senses enha...

  CHICAGO, IL | February 10, 2026 – People of Play™ (POP), a division of The Toy Association™, will host its 26th annual Toy Fair® POP Pub Party on Monday, February 16, a...

Hi David! Thank you for taking time to answer a few questions. Let’s start with talking about what you do in our industry. It seems to me you haven’t retired! David: In fairness, I never ...

ULTRA PRO ENTERTAINMENT TO LAUNCH TWO ELECTRONIC DISNEY GAMES AT NEW YORK TOY FAIR   New Disney Guess and Disney Trivia Electronic Games will be on display at New York Toy Fair Booth #2105 &nb...

Red Toolbox Announces Licensing Agreement with KitchenAid brand to Launch KitchenAid Kids™ Toy Appliance Line   New collaboration introduces pretend play kitchen appliances alongside func...

Set to launch at New York Toy Fair 2026 A new era of interactive play begins with the launch of Megashot Pickle+, the world’s first motion-based play experience with real-time haptic feedback, ...

Tait & Lily, Inventors of Betcha Can't!