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Wiki - TRENDS, STATISTICS, RESEARCH, DEMOGRAPHICS

U.S. toy imports have sharply declined since April 2025, largely due to the tariffs on the industry's supply chain. Learn more here.

Check out the recording to the Toy Association's Toy Trends Briefing from New York Toy Fair 2025.

Get ready for the Toy Association's Toy Trends Briefing ahead of New York Toy Fair.

Mary Couzin interviews the guest of the year: Santa Claus!

View more results of the new survey gauging US parents' attitudes about toys, play, and shopping as we head into the holiday season.

The Bloom Report Newsletter - July 28

Don Wilder explores how technology and "smart toys" are altering the way that toys are played with and how tabletop games have evolved.

Fact sheets for the Hong Kong International Licensing Show or the Asian Licensing Conference are presented, and contact information is provided for additional questions.

Mary Kay Morrison announces her book, "Legacy of Laughter" as the perfect grandparent Christmas gift.

Gert Garman discusses how to build anticipation for your next toy, game, or product.