Creative Fold Announces Edoardo Kulp has Joined as Director of Business Development and Co-Owner

by The Creative Fold | 12 Jan 2023

Press Release

Creative Fold is happy to announce that Edoardo Kulp has joined the company as its Director of Business Development and co-owner. Edoardo has consulted with Creative Fold for over a year and, together with his duties in Business Development, will continue to be a part of Creative Fold’s product development team, helping create amazing results for Creative Fold clients. “As we head into 2023, we look forward to Edoardo further developing our client base, expanding Creative Fold’s reach within the toy and game industry and beyond,” says Katie LaSeur, Creative Fold’s COO and Creative Director.

Edoardo has been in the consumer packaged goods business for over 25 years, working in product development and marketing with such CPG companies as Gillette, Polaroid, and Staples. He entered the toy and game industry as a Marketing Manager for ThinkFun, where he not only helped develop ThinkFun’s award-winning games but also developed their unique retailer and hands-on displays. Prior to Creative Fold, Edoardo spent nine years at North Star Games, spearheading the development and marketing of its Happy Planet Game line, including the ASTRA Best Toys for Kids winner and TOTY finalist hit game Happy Salmon. 

About Creative Fold
Creative Fold is a small, women-owned, creative problem-solving agency with over 50 years of experience in toy & game, consumer goods, and educational nonprofits. Having partnered with companies such as ThinkFun, What Do you Meme, Exploding Kittens, People of Play, Underdog Games, Gathering 4 Gardner, and Mastermind Toys with their creative and development needs, Creative Fold helps companies from initial concept sketches to manufacturing and everything in between.

For more information contact:
Katie LaSeur,
Edoardo Kulp,

business development product development

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