by GennComm | 08 Aug 2022

Press Release


Intricate Outfits, Innovative Hair, Authentic Features and Replica Accessories Embody

Powerful Characters Shuri, Okoye, and Nakia From Marvel Studios’ Upcoming Film


Chula Vista, CA (August 08, 2022) - The World of EPI is set to introduce an exquisitely detailed line of collectible dolls based on the iconic characters from Marvel Studios’ “Black Panther: Wakanda Forever”. Leading multicultural doll pioneer, Dr. Lisa Williams and World of EPI, authentically designed the Fresh Dolls Fierce collection in collaboration with Marvel to bring the strong, powerful and brilliant warrior characters from Marvel Studios’ “Black Panther: Wakanda Forever” to life.


Series I is slated to hit retail this October, in advance of the highly anticipated film release on November 11th, and features 11.5” articulated collectible dolls based on lead characters Shuri, Okoye, and Nakia. Created with great attention to detail, these dolls feature striking character likenesses, custom-blended skin tones, authentic and first-of-its-kind innovative hairstyles, intricate fashions, and replica playable battle accessories. World of EPI is the first to mass produce natural locs hairstyles, worn by Nakia in the film.



“The Black Panther: Wakanda Forever Fresh Dolls celebrate the brilliant and empowering Wakanda Warrior characters, and authentically bring their distinct attributes to life,” said Dr. Lisa Williams, founder of World of EPI. “Together, we can ensure Black and Brown children everywhere can embrace their individuality, build their confidence and foster imagination during positive play. It’s imperative that children of all ethnicities grow up seeing a true representation of their beauty in the dolls they play with.”


Each 11.5” doll has multiple points of articulation to recreate warrior poses and action from the movie.  They are wearing stunning fashion inspired by the film’s beautiful and intricate costume designs, and come with their own signature accessory. Ages 6+, SRP $49.99 each.


In Marvel Studios’ “Black Panther: Wakanda Forever,” Queen Ramonda (Angela Bassett), Shuri (Letitia Wright), M’Baku (Winston Duke), Okoye (Danai Gurira) and the Dora Milaje (including Florence Kasumba), fight to protect their nation from intervening world powers in the wake of King T’Challa’s death. As the Wakandans strive to embrace their next chapter, the heroes must band together with the help of War Dog Nakia (Lupita Nyong’o) and Everett Ross (Martin Freeman) and forge a new path for the kingdom of Wakanda. Introducing Tenoch Huerta as Namor, king of a hidden undersea nation, the film also stars Dominique Thorne, Michaela Coel, Mabel Cadena and Alex Livanalli. “Black Panther: Wakanda Forever,” directed by Ryan Coogler and produced by Kevin Feige and Nate Moore, opens in U.S. theaters November 11, 2022.


About World of EPI:

World of EPI (Entertainment, Publishing and Inspiration) is a growing Black-Women Owned  multi-million dollar powerhouse and leading multicultural toy manufacturing and design firm. The Fresh Dolls have been named Oprah’s Favorite Things and Dr. Lisa Williams was named Women in Toys Wonder Woman Rising Star Manufacturer in 2022. In 2003, Dr. Lisa Williams founded the company to create dolls so children of all ethnicities can grow up seeing their beauty from the start.  All doll lines are authentically created with one-of-a- kind face sculpts, custom-blended skin tones, and a variety of natural hair textures found in ethnicities all around the world.  World of EPI is a pioneer in first-of-its-kind innovative hairstyles being the first to mass produce natural dreadlock hairstyles.


World of EPI brands include fashion and baby dolls and the collections are:  Positively Perfect Dolls, The Fresh Dolls, Fresh Squad, Simply Fresh Dolls, Fresh Fashions and Accessories.  The sculpts are one-of-a-kind pieces of art, with unique facial features, custom blended skin tones, and a variety of hair textures, reflective of ethnicities found around the world - African American, Afro-Latina, Latino/Hispanic, Caucasian, and Mixed-Race/Bi-Racial.  Dr. Lisa knows representation is key and each doll is designed to inspire children to see their beauty, brilliance, and power reflected back to them, and foster imagination during positive play.  Dr. Lisa offers dolls for every budget, so they are affordably priced so every child across the globe has access.  Today, the World of EPI dolls can be found in stores across the globe, including giant retailers like Target, Walmart, Meijer, Amazon, and Macy’s.


World of EPI Contacts:

Janis VanTine

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