Eli Brooks

He/Him/His
Toy product developer with a mechanical engineering background and a love for the whole product journey — from messy first sketches to factory-ready specs. I've worked across R&D and NPD at Hasbro and Giochi Preziosi in Milan, developing everything from AI-powered robots to mechanism-driven play c...
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Fun Facts

I created and taught a Toy Design class in Haiti for 6 months.
I've been to over 30 countries and counting!
I run a weekly trivia night at a bar in Los Angeles.

Contact Information

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Social Media

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Skills & Expertise

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Roles

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Recent Blogs

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The Bloom Report

Liam O'Malley Talks Working on the Bloom Report, Collecting Toys, and Innovation in the Toy Industry
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The Bloom Report

Anthony Elder Talks Building Stimeez, The Design Process, and Making Toys That Address Kids' Needs
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Press Release

CONNETIX Launches New PRO Build It 4 Ways Packs Inspiring Older Builders through Advanced Play
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Reviews

Game Review: Yahtzee
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Press Release

Spielwarenmesse Invitation for game authors: Registration until 15 December 2026
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Recent Wiki

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BOOK REVIEWS

Game Review: Yahtzee
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COMPANIES

Spielwarenmesse Invitation for game authors: Registration until 15 December 2026
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BOOK REVIEWS

Game Review: Peekimo
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PEOPLE

Peter Cullen and the Voice That Helped Transform a Toy into an Icon
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PEOPLE

Fei Feng Talks Growing Orbio, Leading with Joy, Inspirations and More!
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POP's Got Talent

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POP Entertainment

Randy Klimpert Shares his Ukulele Collection
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POP Entertainment

Steve Casino Peanut Art
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POP Entertainment

Everyone's Talking about POP!
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POP Entertainment

Princess Etch - a Multi-Talented Etch A Sketch Artist
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POP Entertainment

Joseph Herscher of Joseph' s Machines.
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Recent POPcast

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Hidden Role: The Brains Behind your Favorite Games

Brent Bushnell talks Two Bit Circus, VR, & STEAM (Part 1)
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Hidden Role: The Brains Behind your Favorite Games

Tim Walsh Celebrates the 30th Anniversary of Blurt!
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Hidden Role: The Brains Behind your Favorite Games

Connie Vogelmann designed Apiary & Wyrmspan!
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Hidden Role: The Brains Behind your Favorite Games

Bob Fuhrer... Is THE Crocodile Dentist!
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Hidden Role: The Brains Behind your Favorite Games

Tom Dusenberry... Bought Atari, Wizards of the Coast, and Avalon Hill!
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POPDuos

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POPDuos: Interviews with Legends and Leaders

POPDuo: Richard Dickson, Mattel’s President & COO, and Kedar Narayan, Young Inventor Challenge AMB
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POPDuos: Interviews with Legends and Leaders

POPDuo: Will Shortz and Josh Wardle
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POPDuos: Legends and Leaders Explore Creativity

POP Duo: Elan Lee, Co-Founder, Exploding Kittens.and Jeff Probst, Host and Exec Producer, Survivor
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POPDuos: Legends and Leaders Explore Creativity

POP Duo: David Fuhrer, MNG Director, Blue Sq Innovations & Shawn Green, past Dodgers & Mets MLB Star
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POPDuos: Legends and Leaders Explore Creativity

POP Duo: Bob Fuhrer, Founder, Nextoy and Tom Fazio, Golf Course Designer
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Featured Articles

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The Bloom Report

Toy Inventors--The Heart and Soul of the Industry
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The Bloom Report

Brian Turtle: 'Endless' Stories, Advice, Kevin Bacon and More! tBR Person of the Week
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Biographies and Interviews

Jonathan Levy on Jon2.0 - from Co-Founding Mastermind Toys to Spin Master
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Biographies and Interviews

Andrew Perlmutter's Journey from Glencoe to Funko with Crazy Ideas that turned out Golden
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Featured Innovators

Tim Walsh

Bob Fuhrer

Peggy Brown

Leslie Scott